Technology
Paid Online Ad Updates
We are steaming ahead into a New Year and January is already in full-swing for many. However, this is a great moment for digital advertising specialists and marketers to take stock and evaluate the digital marketing landscape in 2019. As always, ongoing disruption will make it a challenging year. We’ve put together a handy summary…
Read MorePaid Online Ad Updates – December 2018
The news this week finds Google creating a new resource to create the best ad ever while Google (and Facebook) have included new language support to help drive multi-market sales. Looking for a new marketing platform in 2019 in addition to Bing, Yahoo or Google … what about AdRoll? Need Help Writing The ‘Best Google…
Read MoreAd Updates – 07.09.18
Here are your latest online ad updates (below) Previous articles are here : https://www.linkedin.com/pulse/230818-paid-online-ad-updates-mike-knight-fcim/ https://www.linkedin.com/pulse/170718-paid-online-ad-updates-mike-knight-fcim/ https://www.linkedin.com/pulse/030718-paid-online-ad-updates-mike-knight-fcim/ https://www.linkedin.com/pulse/paid-online-ad-updates-mike-knight-fcim/ The news this week finds Google publishing support for its new “responsive search” platform, The Drum offers unique insight into consumer attitudes and the importance of ad view duration timescales, The NY Times argues Amazon will be the…
Read MorePaid Ad Updates 23.08.18
Hi and here’s your latest Online Ads Updates … keeping you in the picture … This week finds HootSuite getting a definitive answer to the age-old long vs. short form ad question, Google has announced a raft of new changes to its platform and its responsive ads technology, Entrepreneur Magazine outlines some alternatives to Google…
Read More‘See In The Dark’ Phone Camera
Chinese electronics company Huawei is heading to the European market with a smartphone that uses a long exposure and AI to take photos in near-dark conditions without a flash. How? The revolutionary phone camera is able to gather enough light to take a photo in near dark conditions thanks to an exposure lasting up to…
Read MoreYour Computer Data Stored … On DNA?
British scientists believe they have developed a technique that will enable them to store computer files in DNA code. Why? Data storage takes up a huge amount of space. It is estimated that there is now 3 zettabytes (3000 billion billion bytes) of digital data, with more being generated all the time. Also, storage media…
Read MoreTech Tip – Google Keep
If you need to jot down ideas and to-dos and share them with team members, you may find ‘Google Keep’ a useful tool. With Google Keep you can: – Record voice memos within Google Keep on your Android or iOS device. – Transcribe text from pictures, so you don’t have to worry about typing up…
Read MoreHuge UK Increase In Demand For AI Professionals
A study by job website ‘Indeed’ based on job postings on its site since 2015 has found that demand for skills in AI and machine learning has almost tripled in 3 years. Demand – AI Boom With the Artificial Intelligence (AI) sector booming in the UK, and with the pace of growth in demand for…
Read MoreFirst Direct Customers Can Pay By Siri
First Direct customers can now make voice-activated payments to existing payees or mobile contacts via the Siri tool on their Apple iPhones, without logging into online banking or using their password. Following Barclays First Direct’s move to voice-activated payments follows the move by Barclays last August to allow its customers (with an Apple device with…
Read MoreVoice Recognition ‘Sexist’
Delip Rao, CEO and co-founder of start-up R7 Speech Sciences has brought the issue back into the spotlight that voice recognition systems struggle more with female voices. Not New The issue has been known about for some time and has been brought into sharper focus with the popularity of voice-activated digital assistants like Apple’s Siri,…
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