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Your Online Ad Updates 18th November 2019

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Lead Generation With Google Text Ads Thanks To New Extension Google is testing a new type of extension format for text-based ads that would mean improved lead generation capture capabilities. This will allow advertisers and marketers the ability to analyse and monitor lead generation within the context of paid advertising marketing. According to Search Engine Land: […]

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$20 Million Fight Highlights Value of Social Influence and PR

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The popularity and influence of two YouTube celebrities making their boxing event an all-time global Top 20 pay-per-view phenomenon and splittin a $20 million prize is a reminder of the magnifying value of online PR. What Happened? Two of the world’s leading YouTube celebrities and ‘Generation Z’ heroes Logan Paul and Olajide “KSI” Olatunji followed […]

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Your Online Ad Updates 22nd October 2019

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This month finds Quora adding new targeting options, Google and Microsoft unveiling new metric functionality on their family of social media products whilst Twitter is in hot water over using the wrong emails for marketing campaigns … and more … Quora adds new targeting ‘options’ for platform advertisers Three new options – which include keyword history […]

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Your Online Ad Updates, 10th September 2019

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The news this week finds Google publishing its latest guidance notification on the sunsetting of its average position metrics on the 30th of September, Google launches “experimental” plug-in to combat shady advertising, Twitter launches new biddable short video service and more… Google Introduces Brand New Project To Fight “Shady Online Advertising” Google has unveiled a new […]

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Online Ad Updates 13th August 2019

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This is for business people marketing online and also on behalf of the clients we manage. You can have all this white-labelled … i.e. you and your clients can have decent digital marketing and we do all the work … whilst you get paid ! 13.08.19 The news this week finds Pinterest and Snap create […]

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Online Ad Updates, 26th June 2019

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This week’s news has Google giving marketers top hacks for ad success, Facebook’s latest “Fan Subscription” service could help make more cash for advertisers, Outbrain and Guardian re-sign partnership deal, Influencer boosting partnership ad posts could revolutionise Instagram marketing … and more … Google’s Five Hacks for Ad Marketeer Success Google’s head of search tech, […]

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Online Ad Updates 30th May 2019

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The news this week finds Facebook unveiling its new design along with new ad simplification resources for video marketing, big changes for Google analytics and tag management and more … Facebook Is Simplifying Video Ad Buying For Digital Marketers Last year, Facebook unveiled ThruPlay. ThruPlay was a unique way in which video content could be […]

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Online Ad Updates 20th May 2019

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20.05.19 Your Online Ad Updates The news this week finds Facebook unveiling its new design along with new ad simplification resources for video marketing, big changes for Google analytics and tag management and more …  Facebook Is Simplifying Video Ad Buying For Digital Marketers Last year, Facebook unveiled ThruPlay. ThruPlay was a unique way in […]

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Your Online Ad Updates

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This week finds Facebook cracking down on Clickbait and “dodgy” political adverts whilst launching a war room to combat negative content, Bing has launched a new BingBot technology to help crawl more efficiently, Google Ads unveils new reporting tools to help marketers understand landing page reach, and more … Facebook to “Out” Political Advertising Funders […]

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Ad Updates – 07.09.18

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Here are your latest online ad updates (below) Previous articles are here : https://www.linkedin.com/pulse/230818-paid-online-ad-updates-mike-knight-fcim/ https://www.linkedin.com/pulse/170718-paid-online-ad-updates-mike-knight-fcim/ https://www.linkedin.com/pulse/030718-paid-online-ad-updates-mike-knight-fcim/ https://www.linkedin.com/pulse/paid-online-ad-updates-mike-knight-fcim/ The news this week finds Google publishing support for its new “responsive search” platform, The Drum offers unique insight into consumer attitudes and the importance of ad view duration timescales, The NY Times argues Amazon will be the […]