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Your Online Ad Updates

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This week finds Facebook cracking down on Clickbait and “dodgy” political adverts whilst launching a war room to combat negative content, Bing has launched a new BingBot technology to help crawl more efficiently, Google Ads unveils new reporting tools to help marketers understand landing page reach, and more … Facebook to “Out” Political Advertising Funders […]

paid-ad-updates

Paid Ad Updates 23.08.18

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Hi and here’s your latest Online Ads Updates … keeping you in the picture … This week finds HootSuite getting a definitive answer to the age-old long vs. short form ad question, Google has announced a raft of new changes to its platform and its responsive ads technology, Entrepreneur Magazine outlines some alternatives to Google […]

50 Million Facebook

50 Million Facebook User’s Data With Cambridge Analytica

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Facebook is at the heart of a storm after a whistleblower alleged that the data analytics firm that worked with Donald Trump’s election team and the winning Brexit campaign harvested 50 million Facebook profiles from a data breach. Why? London-based data analytics company, Cambridge Analytica, which was once headed by Trump’s key adviser Steve Bannon, […]

Camelot Hack

Camelot Hack – ‘It Could be You!’

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Lottery operator Camelot has announced that 150 customer accounts have been affected by a hack that took place prior to Friday’s £14-million draw at 8.30pm. Low Level The company has described the hack as ‘low level’ and has stressed that no money was stolen, and that the attackers only saw limited information. Camelot attributed the […]

Huge UK Increase

Huge UK Increase In Demand For AI Professionals

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A study by job website ‘Indeed’ based on job postings on its site since 2015 has found that demand for skills in AI and machine learning has almost tripled in 3 years. Demand – AI Boom With the Artificial Intelligence (AI) sector booming in the UK, and with the pace of growth in demand for […]

Fighting Exploitation

Fighting Exploitation Via Blockchain and Coke

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Coca-Cola, the US State Department, and 2 other companies are working on a project to used blockchain to fight forced labour worldwide. What Is Blockchain? Blockchain is an incorruptible peer-to-peer network (a kind of ledger) that allows multiple parties to transfer value in a secure and transparent way. Blockchain’s Co-Founder Nic Carey describes Blockchain as […]

Voice-Recognition

Voice Recognition ‘Sexist’

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Delip Rao, CEO and co-founder of start-up R7 Speech Sciences has brought the issue back into the spotlight that voice recognition systems struggle more with female voices. Not New The issue has been known about for some time and has been brought into sharper focus with the popularity of voice-activated digital assistants like Apple’s Siri, […]

Facebook Ads That Target Your Beliefs

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In a new trial involving a small number of users in the UK, Facebook has said that it will be testing the targeting of adverts based on users’ specific political and religious beliefs. Why? According to Facebook, the trial will help the social media platform to process and manage its customer data, so that it […]

One Hour To Take Down Illegal Content

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New measures by the EU will mean that technology companies will have as little as just one hour to take down illegal and terror content, or face penalties under new legislation. Why Only One Hour? The new measure, which has reportedly been met with dismay by the big tech companies such as Google and Facebook […]

Dropbox Integrates With Google Cloud and G-Suite

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Dropbox has announced that it is now one step closer to delivering a unified home for work by forming a new partnership with Google Cloud that will integrate G-Suite in its cloud storage. What Was The Problem? Dropbox had been looking for ways to respond to the need for users to be able to help customers to […]