Social Media
Facebook’s New Tool Allows You To Port Your Photos & Videos To Google
Facebook has announced that it is releasing a data portability tool that will enable Facebook users to transfer their Facebook photos and videos directly to other services, starting with Google Photos. Why? Facebook acknowledged in its white paper (published back in September) that under GDPR currently, and under the California Consumer Privacy Act rules next…
Read MoreYour Online Ad Updates 18th November 2019
Lead Generation With Google Text Ads Thanks To New Extension Google is testing a new type of extension format for text-based ads that would mean improved lead generation capture capabilities. This will allow advertisers and marketers the ability to analyse and monitor lead generation within the context of paid advertising marketing. According to Search Engine Land:…
Read More$20 Million Fight Highlights Value of Social Influence and PR
The popularity and influence of two YouTube celebrities making their boxing event an all-time global Top 20 pay-per-view phenomenon and splittin a $20 million prize is a reminder of the magnifying value of online PR. What Happened? Two of the world’s leading YouTube celebrities and ‘Generation Z’ heroes Logan Paul and Olajide “KSI” Olatunji followed…
Read MoreYour Online Ad Updates 22nd October 2019
This month finds Quora adding new targeting options, Google and Microsoft unveiling new metric functionality on their family of social media products whilst Twitter is in hot water over using the wrong emails for marketing campaigns … and more … Quora adds new targeting ‘options’ for platform advertisers Three new options – which include keyword history…
Read MoreYour Online Ad Updates, 10th September 2019
The news this week finds Google publishing its latest guidance notification on the sunsetting of its average position metrics on the 30th of September, Google launches “experimental” plug-in to combat shady advertising, Twitter launches new biddable short video service and more… Google Introduces Brand New Project To Fight “Shady Online Advertising” Google has unveiled a new…
Read MoreOnline Ad Updates 13th August 2019
This is for business people marketing online and also on behalf of the clients we manage. You can have all this white-labelled … i.e. you and your clients can have decent digital marketing and we do all the work … whilst you get paid ! 13.08.19 The news this week finds Pinterest and Snap create…
Read MoreOnline Ad Updates, 26th June 2019
This week’s news has Google giving marketers top hacks for ad success, Facebook’s latest “Fan Subscription” service could help make more cash for advertisers, Outbrain and Guardian re-sign partnership deal, Influencer boosting partnership ad posts could revolutionise Instagram marketing … and more … Google’s Five Hacks for Ad Marketeer Success Google’s head of search tech,…
Read MoreOnline Ad Updates 30th May 2019
The news this week finds Facebook unveiling its new design along with new ad simplification resources for video marketing, big changes for Google analytics and tag management and more … Facebook Is Simplifying Video Ad Buying For Digital Marketers Last year, Facebook unveiled ThruPlay. ThruPlay was a unique way in which video content could be…
Read MoreAd Updates – 07.09.18
Here are your latest online ad updates (below) Previous articles are here : https://www.linkedin.com/pulse/230818-paid-online-ad-updates-mike-knight-fcim/ https://www.linkedin.com/pulse/170718-paid-online-ad-updates-mike-knight-fcim/ https://www.linkedin.com/pulse/030718-paid-online-ad-updates-mike-knight-fcim/ https://www.linkedin.com/pulse/paid-online-ad-updates-mike-knight-fcim/ The news this week finds Google publishing support for its new “responsive search” platform, The Drum offers unique insight into consumer attitudes and the importance of ad view duration timescales, The NY Times argues Amazon will be the…
Read MoreFacebook Kills The Admiral’s Plan
A request by insurance company Admiral to trial a scheme whereby the contents of the Facebook profiles of young drivers would be used in order to judge their safety as drivers (and thereby influence their insurance premiums) has been given the thumbs down by Facebook. Judged on Posts and Likes. Admiral’s idea for the trial…
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