It has been reported that children called ‘Alexa’ are being bullied because they share the same name as Amazon’s digital assistant and consequently, some parents are now calling for a digital name change. Alexa There are an estimated 4,000 people in the UK who are under the age of 25 and called “Alexa” (a female…

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General Fusion, a Canadian company with Amazon’s Jeff Bezos as one of its backers is building a Nuclear Fusion power demonstration plant at Culham in Oxfordshire. Fusion Whereas current nuclear power plants split atoms in a process known as ‘fission’ to generate energy, ‘fusion’ generates energy by fusing atoms together, which is the same process…

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Changing consumer habits due to lockdown are believed to have been a big factor in Amazon’s Q1 profits being a massive three times larger than last year. Huge Profit Growth in Just One Year In the first 3 months of 2020, before the first lockdowns for the pandemic, Amazon recorded a $2.5bn profit. Fast forward…

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In a move to provide more business intelligence, Amazon is launching a new tool that monitors key performance indicators (KPIs) to detect ‘anomalies’ so it can alert the business to potential problems. Lookout For Metrics ‘Lookout For Metrics’ is the name of the new service from Amazon Web Services (AWS) which uses machine learning for…

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Amazon’s AWS is offering a new ‘Brand Voice’ capability to companies which enables them to create their own custom voice for Alexa that replaces the default voice with one that reflects their “persona”, such as the voice of Colonel Sanders for KFC. Brand Polly The capability is being offered through Amazon’s ‘Brand Polly’, the cloud…

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Amazon has announced the introduction of a ‘smart’ office essentials re-ordering device called Dash Smart Shelf which uses a weight-sensing, Wi-Fi-enabled smart scale to re-order products when they’re running low. Why? According to Amazon, monitoring and reordering everyday business essentials (e.g. printer paper) can be unnecessarily time-consuming for the small and medium-sized businesses (SMBs) that…

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The latest news from the sector sees Bounty UK fined £400,000 from the ICO, NCSC launch a venture capital drive for new cybersecurity start-ups, this month’s patch Tuesday updates … New Mums Service Bounty Fined £400,000 For Unlawfully Sharing Personal Data Bounty (UK) Ltd, the pregnancy and parenthood support service, has been fined by the Information…

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Here are your latest online ad updates (below) Previous articles are here : https://www.linkedin.com/pulse/230818-paid-online-ad-updates-mike-knight-fcim/ https://www.linkedin.com/pulse/170718-paid-online-ad-updates-mike-knight-fcim/ https://www.linkedin.com/pulse/030718-paid-online-ad-updates-mike-knight-fcim/ https://www.linkedin.com/pulse/paid-online-ad-updates-mike-knight-fcim/ The news this week finds Google publishing support for its new “responsive search” platform, The Drum offers unique insight into consumer attitudes and the importance of ad view duration timescales, The NY Times argues Amazon will be the…

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Amazon’s Warehouse In The Sky

News has surfaced of a patent that’s reported to have been filed by Amazon back in December 2014 for a flying warehouse, or airborne fulfilment centre (AFC), that can use unmanned aerial vehicles (UAV) to deliver items to users. The patent has been recently unearthed and reported via Twitter by analyst Zoe Leavitt from CB Insights,…

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Amazon Echo’ gadgets in homes across the city of San Diego on the West Coast of the US were activated by a comment make by a TV presenter. What is Amazon Echo? Amazon Echo is a 23.5cm tall, cylindrical, smart ‘hands-free’, voice operated speaker. The product, which was developed by Amazon and is also known…

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