Explicit Promises in Marketing for Managed Service Providers

Some recent research between LinkedIn’s B2B Institute and Warc has brought to light a crucial insight that can help transform the marketing of managed service providers. (Source) Here’s an outline of the study and I quote : “Drawing on WARC’s extensive database of B2B and B2C effectiveness case studies, over 2,000 award entrants and winning…

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What Questions an MSP Should Ask a Business Broker?

If you’re an MSP (Managed Service Provider) looking to buy or sell another MSP business, working with a business broker can be a valuable resource. A business broker can help you find potential buyers or sellers, negotiate the terms of the sale, and provide guidance throughout the process. Here are some questions that you may…

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What’s The Difference Between a Share Sale And an Asset Sale?

As a Managed Service Provider (MSP) business owner, you may be considering buying or selling an MSP business. One important consideration is the structure of the transaction. Two common structures for buying or selling a business are a share sale and an asset sale. A share sale (also known as a stock sale), is a…

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What Is a Non-Compete Clause For An MSP Owner?

A non-compete clause is a legal provision that is often included in a contract or agreement between two parties, in which one party (often an employee or contractor) agrees not to compete with the other party for a certain period of time after the completion of the contract. As a Managed Service Provider (MSP) owner,…

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The Top Mistakes MSPs Make That Devalue Their Business

Below are some of the top reasons causing business owners to negatively impact the value of their business when it comes to selling : Failing to properly prepare for the sale in advance: This includes failing to gather all necessary financial documentation, not reviewing the company’s operations and processes, and not having a clear understanding…

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