Posts by Mike Knight
YouTube Tests 3 Video Limits
YouTube’s testing of a scheme to stop ad blocker usage and limit video plays is being seen by many as a way to further monetise the platform. How Does YouTube Make Its Money? Google’s YouTube platform currently makes its money in several ways, with advertising being the main source of revenue. For example, its money…
Read MoreExplosion In Subject Access Requests
Following the recent Nigel Farage and Coutts Bank row, we look at what a Subject Access Request (SAR) is, how to make one, and why there appears to have been an explosion of them in recent times. What Happened Between Nigel Farage and Coutts? To summarise in a way that’s relevant this article, in a…
Read MoreMoney Saving Expert Chatbot
MSE Chat GPT is a recently launched experimental AI chatbot that can answer money questions using MoneySavingExpert guides as its primary source. MSE ChatGPT – Get Fast Answers To Money Questions Recently launched by TV’s consumer financial champion and founder of MoneySavingExpert (MSE), Martin Lewis CBE, MSE Chat GPT is a variant of OpenAI’s Chat…
Read MoreSeven Safeguarding SamurAI ?
Following warnings about threats posed by the rapid growth of AI, the US White House has reported that seven leading AI companies have committed to developing safeguards. Voluntary Commitments Made A recent White House fact sheet has highlighted how, in a bid to manage the risks posed by Artificial Intelligence (AI) and to protect Americans’…
Read MoreWhat The 𝕏𝕏𝕏𝕏 Does It All Mean ?
Elon Musk has stated that his “𝕏” social media platform will cover the legal expenses and initiate lawsuits on behalf of individuals who have been treated “unfairly “by their employers due to posts or likes on the site, previously known as Twitter. Presumably, he is trying to reinvent champion the platform as a bastion of…
Read MoreMSPs – Don’t Make Me Think!
“Above the Fold” is a concept in web design that refers to the portion of a webpage that is visible without scrolling. It’s a term borrowed from the newspaper industry, where the most important stories are placed “above the fold” of the paper to catch the reader’s attention. I remember years ago, when I was…
Read MoreMixed-Modality Marketing for MSPs
You’ll likely have heard that marketing should be a mix, i.e. a ‘marketing-mix’. This basically means you shouldn’t rely on just one marketing channel such as telemarketing or SEO. Or even referrals, which is the primary channel for most MSPs. It usually pays to run multiple channels simultaneously, where your prospects can come across your…
Read MoreThe Wonderful Wizard of Woz
Steve Wozniak – business partner of Steve Jobs and co-founder of Apple – was born on August 11, 1950. Most people know that Apple went on to become one of the most valuable companies in the world and even though Steve the company way back in left in 1985, there are numerous other projects and…
Read MoreAugust 6, 1997 : Microsoft & Apple Cooperate
By the mid-1990s, Apple was in dangerously bad shape. The company’s market share was dwindling, its product line was confused, and it was bleeding money. Their future looked bleak, and it needed a lifeline and they all knew it. Enter Microsoft, led by Bill Gates (the then-richest man in the world). On August 6, 1997,…
Read MoreWhat Are ‘Deepfake Testers’ ?
Here we look at what deepfake videos are, why they’re made, how they (might) be quickly and easily detected using a variety of deepfake detection and testing tools. What Are Deepfake Videos? Deepfake videos are a kind of synthetic media created using deep learning and artificial intelligence techniques. Making a deepfake video involves manipulating or…
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