Posts by Mike Knight
iPhone 15 Overheating Problems
Following complaints from customers about an overheating issue with the Apple iPhone 15 Pro and iPhone 15 Pro Max, Apple is reported to have issued a statement explaining the causes, with a promise that it’ll be fixed with an update. Overheating Since the iPhone 15 went on sale in September, some customers have been taking…
Read More1 Second Lost in 300 Billion Years
Researchers at European XFEL X-ray laser have reported creating an atomic clock with such a precise pulse generator that it has an accuracy of only 1 second lost in in 300 billion years! How Atomic Clocks Work Up until now, atomic clocks have been the world’s most accurate timekeepers by using electrons in the atomic…
Read MoreMSP Copywriting – Part 5
As a quick recap, I mentioned AIDA last time as a well-trodden framework that people can use, although there are plenty of others. And I extended it to become URGENT AIDAC which we’ll cover off. Attention is the most important part of the formula (which we skimmed last time) and now we’ve hopefully got your…
Read MoreStooky Bill
In days gone by, a Scottish person with a broken appendage might well have said their arm or leg was held in a ‘stooky’ (or ‘stookie’) which meant a plaster-cast. It’s thought the word comes from ‘stucco’ (plaster) although the term also has a derogatory meaning for a ‘stupid person’, so perhaps it’s no surprise…
Read MoreHow To Make a QR Code
In this tech insight, we look at QR codes, the many different methods to generate them, the benefits of doing so, and the future for QR codes as the successor to barcodes. What Is A QR code? A QR (Quick Response) code, first designed in 1994 by Japanese company ‘Denso Wave’, is a type of…
Read MoreAdobe Photoshop On The Web Arrives…With AI Features
After a long beta testing wait, Adobe Photoshop for the Web (which includes Firefly generative AI features) is now available as part of all Photoshop plans. Major Milestone The release of Photoshop on the web, which Adobe describes as “a major milestone” offers creators who are new to Photoshop “a streamlined user experience” (with easier navigation) and gives existing…
Read MoreZapier Launches New AI-powered Business Diagramming Tool
Zapier, the company behind the automation tool that lets apps link up to each other, has announced the launch of ‘Canvas,’ an AI-powered diagramming tool to help visualize, plan, and automate business-critical processes. Why & Who? Canvas is a tool designed to help businesses that need to gain clarity and refine their work operations when…
Read MoreLive Information From ChatGPT
OpenAI’s ChatGPT has announced that as part of three big changes, it can now access current information by browsing the internet. Previously Prior to the new (Beta) change, ChatGPT had only been trained on information up until September 2021, although ChatGPT’s newer GPT-4 architecture was trained up until January 2022. This has meant that unless…
Read MoreRecent Research : MSPs And Staff Monitoring
Given the importance to MSP owners of recruiting and (more importantly) retaining excellent staff, it’s more vital than ever to maximize the value that they get from the relationship with the business. So to this end, it may be worth reviewing a quick precis about a recent academic study. There’s a 2023 article entitled “Is…
Read MoreMSP Copywriting – Part 4
Just as a recap, we’ve covered the three set-up questions, Why you should learn copywriting, Who you’re writing for and What their pain points are. Now, we’ll take a leap into how to construct a sales letter. Traditional sales copy follows a well-known and well-documented formula, you may well have heard of it already, it’s…
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