IT & Security News
UK Joins Amazon’s Fast Drone Delivery Expansion
Amazon has announced that it will be expanding its ultra-fast Prime Air drone delivery operations to the UK, Italy and also to an as yet unnamed US city by the end of 2024. Prime Air Drone Delivery Amazon Prime Air is a service is intended to (safely) deliver packages to customers in 30 minutes or…
Copilot Can Attend Meetings For You
Following trials, Microsoft’s AI assistant ‘Copilot’, which can even attend meetings for you, will be generally available to all Microsoft 365 Enterprise customers from 1 November. Copilot First introduced in March 2023 and rolled out as part free update to Windows 11, Copilot is an AI assistant that’s embedded within Microsoft 365 apps and services…
MSP Copywriting – Part 8
As a quick recap, last time I mentioned that repetition is the workhorse of marketing and that there’s no reason why your sales copy can’t restate the main points more than once throughout the copy – in different ways if necessary. This is especially true of trying to ensure your target market reads your message…
A Thousand-Year Name Extension
Around a thousand years before electronics, a monk called Poppo was asked to prove his faith, because Sweyn Forkbeard was having doubts about his baptism. Legend has it that Poppo proved his faith by holding a red-hot metal glove, yet he remained unharmed. Sweyn Forkbeard’s father (King Harald Blátǫnn Gormsson) had already converted from paganism…
Ways To Use ‘WhatsApp Business’ To Help Your Business
In this insight, we look at some of the many ways you can use ‘WhatsApp Business’ to boost your marketing and connect with customers to provide a more personalised service. What Is WhatsApp Business? WhatsApp Business is a version of the popular encrypted app that was introduced in January 2018 which is specifically focused on…
Microsoft Launches New AI Content Safety Service
Microsoft has announced the launch of Azure AI Content Safety, a new content moderation service that uses AI to detect and filter out offensive, harmful, or inappropriate user and AI-generated text or image content. What Kind of Harmful Content? The type of content Microsoft’s developed Azure AI Content Safety to filter out includes anything that’s…
21-Fold Increase in AI-Assisted Jobs
Human content writers have surged in demand recently, as part of a broader effect, where ‘prompt engineers’ have seen salaries of $300,000. LinkedIn’s figures show that job posts in English with references to “GPT” or “ChatGPT” have increased 21-fold since November 2022. Interestingly, after almost a year of generative AI and predictions that it could…
Schools Urge : Protect Kids from War Content
It’s been reported that some schools, in the UK (as well as Israel and the US) have advised Jewish parents to delete social media apps from their children’s phones over fears that they may see distressing hostage videos or videos of civilians being killed in the Israel-Hamas-Gaza conflict. In Israel In Israel, schools and parents…
MSP Copywriting – Part 7
As a quick recap, we were addressing the interest and desire parts of the ‘AIDA’ model last time and we’ll continue in this session and likely another one or two more sessions as well because there’s just so many helpful ideas you can use and I want to make sure I at least cover most…
“A Thousand Songs In Your Pocket”
Around this time 22 years ago on October 23 2001, Steve Jobs promised to give people “A Thousand Songs In Their Pocket”. His timing couldn’t have been better because at the time, Apple was primarily known for its computers and was struggling financially. Arriving eight months following the Macintosh version of iTunes, and lasting 20…
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