IT & Security News
MSP Copywriting – Part 6
As a quick recap, we’ve already taken a brief look at the attention and interest parts of the AIDA model. This section (and the next couple of sections) will contain some more ideas you can use to develop extra interest and, crucially, desire to your sales copy. Please take note that we’re trying to establish…
No Email Backup For Microsoft 365?
In this insight, we look at what many users think to be a surprising fact in that Microsoft 365 doesn’t provide a traditional email backup solution, and we look at what businesses can do about this. Did You Know?…. Contrary to popular belief, Microsoft 365 (previously known as Office 365) is not designed as a traditional…
Safety Considerations Around ChatGPT Image Uploads
With one of ChatGPT’s latest features being the ability to upload images to help get answers to queries, here we look at why there have been security concerns about releasing the feature. Update To ChatGPT The new ‘Image input’ which will soon be generally available to Plus users on all platforms, has just been announced…
iPhone 15 Overheating Problems
Following complaints from customers about an overheating issue with the Apple iPhone 15 Pro and iPhone 15 Pro Max, Apple is reported to have issued a statement explaining the causes, with a promise that it’ll be fixed with an update. Overheating Since the iPhone 15 went on sale in September, some customers have been taking…
1 Second Lost in 300 Billion Years
Researchers at European XFEL X-ray laser have reported creating an atomic clock with such a precise pulse generator that it has an accuracy of only 1 second lost in in 300 billion years! How Atomic Clocks Work Up until now, atomic clocks have been the world’s most accurate timekeepers by using electrons in the atomic…
MSP Copywriting – Part 5
As a quick recap, I mentioned AIDA last time as a well-trodden framework that people can use, although there are plenty of others. And I extended it to become URGENT AIDAC which we’ll cover off. Attention is the most important part of the formula (which we skimmed last time) and now we’ve hopefully got your…
Stooky Bill
In days gone by, a Scottish person with a broken appendage might well have said their arm or leg was held in a ‘stooky’ (or ‘stookie’) which meant a plaster-cast. It’s thought the word comes from ‘stucco’ (plaster) although the term also has a derogatory meaning for a ‘stupid person’, so perhaps it’s no surprise…
How To Make a QR Code
In this tech insight, we look at QR codes, the many different methods to generate them, the benefits of doing so, and the future for QR codes as the successor to barcodes. What Is A QR code? A QR (Quick Response) code, first designed in 1994 by Japanese company ‘Denso Wave’, is a type of…
Adobe Photoshop On The Web Arrives…With AI Features
After a long beta testing wait, Adobe Photoshop for the Web (which includes Firefly generative AI features) is now available as part of all Photoshop plans. Major Milestone The release of Photoshop on the web, which Adobe describes as “a major milestone” offers creators who are new to Photoshop “a streamlined user experience” (with easier navigation) and gives existing…
Zapier Launches New AI-powered Business Diagramming Tool
Zapier, the company behind the automation tool that lets apps link up to each other, has announced the launch of ‘Canvas,’ an AI-powered diagramming tool to help visualize, plan, and automate business-critical processes. Why & Who? Canvas is a tool designed to help businesses that need to gain clarity and refine their work operations when…
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